North Wales, Cheshire & Merseyside

Contact name: Head Office

Tel: 0800 915 9915


Hi, Your local Lawn Master outlet is our head office based in North Wales. We cover a large area, including: North Wales, Cheshire, Liverpool, Wirral, Wrexham, Shropshire, Crewe, Lancashire as well as other surrounding areas.

About Lawn Master

Lawn Master was established in the 1990s as a family business with the intention of providing a professional lawn care and treatment service to domestic properties along the North Wales coast.

Lawn Master is still owned by Bob and Rachel Underhill with the head office based in St Asaph, North Wales where Bob was born.

For the past seventeen years, Lawn Master has been providing professional turf care services and expanding across the UK with a big difference. The difference being that we insist that all of our franchisees are pre experienced turf industry professionals.

Our most recent count in 2013 of all of our franchises combined turf care experience, prior to starting their Lawn Master outlets, is in excess of 431 years.

Our Aim

Our overall aim is to provide our customers with a lawn that they can be proud of. It’s very important to us that our customers have a highly qualified greenkeeper or groundsman care for their lawn to get the best results possible.

Over the years, we have continuously introduced various method changes such as aerating without the need of leaving messy cores on the surface of a lawn.

More recently, we also introduced our own Lawn Renovation Programme called Regener8. Both of the above methods have since been copied by our competitors.


With all of our outlets, we now cover a large proportion of the UK. For example, we now have four outlets in Scotland alone.

Almost anyone can have a local greenkeeper or premiership football club groundsman treat their lawn for little or no more cost than what our inexperienced competitors would charge you.

It does beg the question, "If you can have a qualified greenkeeper care for your lawn, why use anyone else?"

The Best the Industry Has to Offer

Over the years, through our association with the professional turf industry, we have gained great interest from some of the most respected people in the industry. Many of these people now run their own Lawn Master outlets in different parts of the UK.

To name some of these people and the places that they have worked, include:

  • Jon Eves in North West Kent - Tottenham Hotspur & Chelsea FC Assistant Head Groundsman
  • Simon Marsh in Kingston upon Thames - St Mellion, Harleyford and 5 Star Pennyhill Park Hotel Head Groundsman/Golf Course Manager. Also named among top 10 British Greenkeepers in 2008
  • Spencer Haines in Basingstoke - Hartley Whitney Golf Club Course Manager
  • Alix Ramsier in Croydon - Chelsea FC Assistant Head Groundsman. (worked alongside Jon Eves)
  • Kevin Unsworth in Guildford - Royal Winchester Golf Club Course Manager
  • Gary Robertson in Preston - Blackburn Rovers FC Head Groundsman
  • Andy Lloyd in St Albans - Arsenal FC Groundsman (second in charge to Grounds Manager)

The above are just a few of the highly qualified people who have joined us.

The first lawn care company to achieve ISO 9001

In 2010, we became the first lawn treatment company to be accredited with ISO 9001 certification.

This is an internationally established accreditation, achieved from our demonstration of excellent customer service and business management systems across the UK.

Going for Gold...

From our commitment of sourcing the best people in the turf care industry over the years, we have been asked to help with the preparation of a number of sporting events across the UK.

In 2012, our staff were recruited to help prepare the pitches for the 2012 Olympics. Our team led the grounds staff on a daily basis, preparing three training pitches for Team GB, Senegal and Brazil.

The Future

Our aims for the future are to continue to grow successfully. Providing the highest levels of service and knowledge to our customers is paramount, therefore ensuring that the right people treat your lawns is extremely important us.

Choosing an inexperienced company to treat your lawns can waste both your time and money. Correct fertiliser applications for example are essential, and a trained eye is needed to identify what your lawn really requires.

Please remember: If anyone earnestly believes that they can compensate for a lack of skills and training by doubling their efforts, there’s no end to what can’t be achieved.

Photo gallery

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